Overview of products
niwotta is an online multivendor marketplace platform designed for local SMEs. The marketplace has multiple purposes – on surface value it is to provide local SMEs an additional channel to connect with their consumers and perform transactions via multiple features integrated on the platform; on a deeper level it is to promote a sense of community and togetherness within the local community via the sharing and promotion of entrepreneurial spirit. Hence, niwotta can be seen as more than a platform provider, it is actively promoting local SME businesses to increase their customer base and thus their profit.
In another words, niwotta marketplace is for niche, local businesses to connect with and promote their products and services to their ideal customers. As it has a vision to transform SME businesses experiencing digital lag into more digital savvy enterprises, enhancing their business performance while providing consumers a better shopping experience.
Marketplace features and functions
The marketplace will integrate multiple functions for the local businesses, such as the ability to perform online transactions, track consumer spending, a local map feature, advertise their products, live chat functions, and a last-mile delivery service. The platform will be accessible as a website and a mobile app, allowing consumers and businesses to stay connected 24/7.
In order to promote the local brick-and-mortar stores via the sharing marketplace platform, the map guidance on the platform will direct consumers to the physical stores they are searching for.
Apart from that, business can offer a Click and Collect and delivery option for customers. Besides that, the platform is also offering a live chat feature to increase the interaction between businesses and consumers.
In addition, niwotta will also offer many promotional features for merchants to attract their customers such as discounts on products and orders, free shipping, and gift vouchers.
Last but not least, features such as loyalty program and banner system will also improve the shopping experience for the consumers.